One of the
major causes of failure in business is the lack of a viable business plan. In
fact it has been said that many business fail not because the business ideas
weren’t good but actually the implementation of those ideas.
Another
reason businesses fail is because of inadequate financing. If you want to raise
additional finance for expansion you’ll need a business plan because banks and
investors won’t just listen to mere words but actionable, well documented plans
that will move your company/business to the envisaged position.
What is business Plan?
A business
plan is a document that provides useful information about stated business goals
such as projected earnings, profit, market size and administrative plans needed
to make such goals attainable.
You could
see it as a road map to direct you to a certain destination – your desired
business position within your industry and within the market. It’s a document
that says what your business goals are, how you intend to achieve those goals
and what your business internal structure will or already looks like.
Why do you need a business Plan?
Why should
anyone even want to consider writing a business plan in the first place? This
question is answered here;
To raise funds from investors to
start a business
There are
many business ideas that may never see the light of day not because they’re not
viable but simply because there’s no capital to invest in it. But even if the
idea makes sense and happen to know people willing to invest in your idea, most
investors would still ask for a business plan. Their reason for wanting it is to
get insights into what your business goals are, what steps you’ll put in place
to achieve them and how profitable is the opportunity.
To expand an existing business
A business
plan can also help you find ways to expand your existing business. You might
discover along the line a new product or service or an underserved market
segment that needs exploitation, how do you go about it? That’s another reason
you need a business plan.
To Capture a Market or Market Segment
Sometimes
the competition is just too weak but the demand for a product is high. A unique
selling point is often the difference between a market leader and a struggling
competitor. A business plan can help you arrive at a unique offering that’s head
and shoulders above what the competition has to offer.
To provide a blue print for business
success
How about
running your business internally so you can turn out great results in how you
utilize your business resources? A business plan is like a road map which
directs you on how to run your business showing what you intend to do in order
to achieve your business goals and more.
If you need a well written business
plan but don’t have the time or expertise you can contact a specialist business
plan writer to do a detailed analysis of a business opportunity or market
survey. Simply call: 0803 206 4106
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