When you are
searching online for business plans in Nigeria, it is not uncommon to come
across some very questionable business plan adverts being priced ridiculously
at 10,000 or less by quacks with very poor business writing skills.
The most
obvious reason for the large number of these fake business plans is the
desperate need by some people to make a quick buck. The vast majority of these
people when you make contact with them cannot even express themselves properly
in English and sound like people with low formal education.
The modus
operandi of this ilk is to present a sample business plan with an outline and a
claim to presenting a complete one once you make payment to an account number
which is attached to the blog post/article. Usually, the prices of these
business plans go for N10,000 but there are some that will even offer it for as
low as N7,000. I will
strongly advise you against buying such business plans and here are my reasons;
5 reasons
you should not buy a ‘cheap’ business plan in Nigeria
If you don’t
have enough money to hire
a professional business plan writer, then you should at least put in the
effort to write the business plan yourself because most of these so called
N10,000 business plans are nothing to write home about. The authors are quacks
and copycats and are only interested in duping unsuspecting business plan
clients with low quality business plans and I will give you 5 reasons to not
waste your time on such business plans;
#1 The
Business Plans are usually Poorly written
The most
noticeable flaw in these types of business plans is how poorly written they are.
The authors don’t do any proper research, they write with very shallow depth as
the clear absence of data and credible facts are absent. Just speculation with
copy and paste material copied from other sources without due reference.
#2 The Business
Plans are clearly unreliable
How credible
is the research and the business model proposed in the business plan? A close
look at these writeups often reveals the absence of actionable advice,
projections or statements that will point the reader in a certain direction. It
is like writing a policy document with no clear recommendations or an academic
research that doesn’t reach any findings and recommendations. What is the real strength
of the writeup besides filling space?
#3 The
Business Plans are usually one size fits all
The so called
business plan writer tells you the business plan can be submitted anywhere. Really?
It can be submitted to a venture capitalists or commercial banks that have very
thorough business plan assessments? You mean a poorly written business plan can
be submitted to an international development agency when there are no proper
financial projections or strategic outlook for how to implement the plan? If at
all the business plan can be submitted anywhere are all business opportunities
the same that a single business plan can be used for all kinds regardless of
location and business concepts?
#4 The
Business Plan is not written for you
If a poultry
business plan is written and the author offers it for sale at 10,000 naira chances
are that he/she wrote a general business plan for poultry business but things
are not so simple. If your poultry business is meant to operate in Akure and
you have a unique touch to running it different from other poultry businesses,
that 10,000 naira business plan isn’t going to capture it for you. In other
words, you and all the other people who bought that business plan will have the
same document even when it is not tailored to your business needs.
#5 The
Business Plans are usually outdated
When you
check out most of these business plans they are not written with the current realities
in mind. Every 5 to 10 years, the business environment in countries change. Consumer
behaviours change, market demands change, inflation takes its toll on the
business climate among other factors. So if a business plan was written in
2012, how useful will it be in 2020? That is one of the problems you will face
with these knids of business plans.
Final
Notes
Business plan
writing should be customized to your business needs, capture current business
realities and be professionally written but you can only get that from experts
who know what they are doing and not quacks pretending to know their work.
To hire
an expert business plan writer with a proven track record that will give your
business plan the professional touch it deserves, send an email to: paulonwueme@gmail.com or call 0803 206
4106 for enquiries.
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